"I was very unclear on the actual size of this and similar hooks sold in this category on the site.
I can confirm that the 295mm is the height of the unit (bit that screws onto the wall) and the 250mm is the outside depth of the hook (bit that sticks out). Bear in mind this is the outside measurement giving approx. 200mm actual space for support (in my case a ladder).
Good hooks that are very solid for a large three part aluminium ladder. Would certainly buy again."